Give The Seller A Reason To Do Business With You - Use A Credibility Kit - Street Smart Cash Flow Accelerator #9
Use a credibility kit; give the seller a reason to do business with you. What I use is something that I designed many years ago. I come from a sales background. One of the first jobs I ever had was in sales. One of the most powerful things I learned is that if you have a story to tell and you take it through and explain exactly who you are, what you do, how you operate to a seller, then they're much more inclined to do business with you or someone who might be buying from you, much more inclined to do business with you. So I created a seller presentation kit, a buyer presentation kit or lender presentation kit. For example, when I'm going to a seller's property, I set up my seller presentation kit and actually go through with them about our story. Relax. We can buy your house today, Pretty House, ugly house, upside down house. And then I go through my entire presentation. I explained to them what they're going to see in the presentation and then explain who we are as certified affordable housing providers, making a difference, being a community based business and really being able to solve problems within the community. Problems that sellers have. What I do is explain, I just take a moment to explain who we are and what we do. “We help people regardless of their credit or financial background to end up with ownership of a property and we work with sellers like you and houses like this in order to offer those to our clients who will be buyers sometime in the future. So Mr and Mrs. Jones, I really do appreciate you allowing us to work with you on your home because this is going to serve and bless another family. How does that sound?” So it really does invite and entice them to do business with us. And then I go through a complete presentation about who we are, what we do, how we operate, our award winning program, and so much more about how our program works. Now you, one of the things that you want to do is get yourself a presentation kit. Whether you create it yourself, we've got them available. You can go to streetsmartinvestor.com and you can actually look at our seller presentation kit right there under tools. To watch the next part of the video go to: Always have the right contract with language to protect you and yield all possible profits. https://youtu.be/VWAZzLLRa3s
Investors have long regarded Lou’s training, systems and forms as the best in the industry. He has been quoted as an expert by many publications including The Wall Street Journal and Smart Money Magazine.
Lou draws from his wide and varied background as a real estate investor. Having bought property since 1977, he has invested in single-family homes, apartments, hotels and developed subdivisions, as well as building and renovating homes and apartments. These experiences have given him a proving ground for the most cutting-edge concepts in the real estate investment industry today.
